CARING FOR YOUR WATCHES

Water Resistance (ATM)

• Check your watch’s water resistance rating before any water exposure.
• Always ensure the crown is fully pushed in or screwed down.
• Avoid hot water, steam, and sudden temperature changes.
• Water resistance is not permanent and should be checked periodically.

Good to Know

• Watch crystal surfaces protect the dial from dust and impact.
• Scratch resistance depends on the crystal type.
• Dirt and oils reduce clarity.
• Scratches cannot always be removed, even from sapphire.

How to Wear with Care

• Avoid knocking the watch against hard surfaces.
• Remove the watch during heavy manual work.
• Be careful around stone, metal, and concrete.

How to Clean

• Wipe with a soft, dry microfibre cloth.
• For smudges, lightly dampen the cloth with water.
• Dry fully to avoid water marks.

What to Avoid

• Abrasive cloths or paper towels.
• Cleaning sprays or chemicals.
• Polishing compounds not made for watch crystals.
• Cracks: Replace broken or scratched crystal surfaces immediately, as even hairline cracks can bring dust or moisture into the mechanism, affecting the accuracy.

Best Storage Tips

• Store the watch in a lined watch box or soft pouch.
• Keep away from loose jewellery or hard objects.
• Avoid stacking watches without separation.

Good to Know

• Metal bracelets collect dirt, sweat, and skin oils.
• Build-up can cause dullness and stiffness.
• Regular cleaning helps prevent wear.

How to Wear with Care

• Remove the watch during heavy work or sports.
• Avoid strong impacts to links and clasp.
• Check clasps regularly for secure closure.

How to Clean

• Gently wipe with a soft, dry cloth after wearing.
• If needed, use a slightly damp cloth with water only.
• Dry immediately and fully.

What to Avoid

• Harsh chemicals and metal cleaners.
• Ultrasonic cleaners.
• Leaving moisture between links: It is important t dry thoroughly to prevent corrosion or skin irritation.

Best Storage Tips

• Store fully dry to prevent moisture build-up.
• Lay flat or wrap loosely around a watch cushion.
• Keep away from harsh chemicals or cleaning products.

Good to Know

• Leather is natural and porous.
• Water and sweat shorten its lifespan.
• Leather straps wear out over time and will need to be replaced.

How to Wear with Care

• Remove before washing hands, showering, or exercise.
• Avoid wearing in hot or humid conditions.
• Rotate straps if worn often.

How to Clean

• Wipe gently with a dry or slightly damp cloth.
• Let air dry naturally if damp.
• Clean the underside regularly.

What to Avoid

• Soaking in water.
• Soap, alcohol, or cleaning sprays.
• Heat or direct sunlight when drying.

Best Storage Tips

• Store in a cool, dry place.
• Keep away from heat, humidity, and direct sunlight.
• Do not store in airtight plastic.

Good to Know

• Rubber straps are flexible and water-resistant.
• They can trap sweat, oils, and sunscreen.
• Sun and chemicals can cause ageing.
• Great for athletes and people who sweat a lot.

How to Wear with Care

• Suitable for sports and water use (always check the ATM water resistance).
• Regular rinsing keeps rubber flexible and comfortable, especially after swimming or sweating.
• Avoid long exposure to strong sunlight.
• Wear the strap slightly loose, with one finger space between the wrist and strap to allow air circulation and evaporation of moisture.

How to Clean

• Gently wipe with a soft, dry cloth after wearing.
• If needed, use a slightly damp cloth with water only.
• Dry immediately and fully.

What to Avoid

• Strong detergents or solvents.
• Prolonged heat exposure.
• Folding or creasing when storing.

Best Storage Tips

• Store away from heat and strong sunlight.
• Keep straps relaxed, not bent or folded.
• When stored, avoid contact with oils, solvents, or chemicals.

Good to Know

• Ceramic is very scratch-resistant.
• It is lightweight and comfortable to wear.
• Ceramic can chip or crack if hit hard.

How to Wear with Care

• Avoid hard knocks or dropping the watch.
• Remove during heavy manual work.
• Be careful around stone, tile, and metal surfaces.

How to Clean

• Gently wipe with a soft, dry cloth after wearing.
• If needed, use a slightly damp cloth with water only.
• Dry immediately and fully.

What to Avoid

• Hard impacts or dropping the watch.
• Abrasive cloths or cleaning powders.
• Ultrasonic cleaners (unless approved by the brand).

Best Storage Tips

• Store in a soft-lined watch box or pouch.
• Keep separate from metal jewellery.
• Avoid stacking without protection.

Mechanical (Hand-Wound)

• Wind gently at the same time each day.
• Stop winding when resistance is felt.
• Service every 3–5 years by an authorised service centre.
• Keep away from strong magnets.

Automatic

• Wear regularly or use a watch winder.
• If not worn, wind before setting the time.
• Ensure a professional movement check every 5 years by an authorised service centre.
• Avoid strong magnetic fields.

Quartz

• To ensure optimal performance, replace the battery every 2 years.
• Replace the battery promptly when it stops.
• Remove the battery if storing the watch long-term.
• Check seals during battery changes.
• Keep away from extreme heat.